Experience
Creating positive experiences by bridging the gap between practical completion and customer satisfaction.
Alloy MTD Group
Project
One Crown Place
Location
City Fringes/Shoreditch, London
Sector
Residential Market Sale
Services
Strategy & Systems
Connect & Inform
Conduct
Aftercare
Size
246 homes
Team
GPP
CBRE
KPF
SAY Property Consulting
LRM
Mace
McCue
Duration
3 years (ongoing)
CHALLENGE
With apartments in these KPF designed towers still available for sale post completion and a high level of competition in the area, it is imperative to uphold the utmost in customer satisfaction to ensure the development retains its exceptional reputation.
The complexity and size of the building also means that an experienced and professional team is required to enable smooth handovers and move-ins to deliver the level of service expected from both domestic and overseas purchasers.
RESPONSE
We created and implemented all CX strategies and systems appropriate for the development. The senior advisory team continues to ensure integration of internal and external teams, including the main contractor, to enable a successful and smooth transition for the residents.
Nine months prior to completion, Conductor became the face of One Crown Place’s Customer Experience service, establishing one point of contact for all residents. We managed the portal development, newsletter content, design and fulfilment, creation of the homeowner guides and all other collateral.
We prepared customers for completion and move in’s and conducted the key handovers and home demonstrations with flair and professionalism to ensure an exemplary experience.
Currently, in the aftercare phase, we continue to manage the snag resolution and defects throughout the liability period. It is our role to ensure the contractors uphold their obligations, that resident satisfaction remains high and that the building is successfully handed over to the building manager.
Most notably we have designed, fielded and analysed a Customer Satisfaction Survey spanning the sales process, design and product, customer experience and building management/concierge. The results have been used by all teams to continually improve service delivery to customers and for future development planning.
IMPACT
Peace of mind for the client knowing that a professional and experienced team are managing the intricate completion, handover and defect process.
Frequent and honest communication with residents to inform and update during the COVID-19 challenges.
90% Overall net satisfaction for the development.
Like what you see?
You might also like
Explore
Apache - Present Made Millview
Uncovering the market for Single Family Rental
Experience
JV - Brookfield, Concord Pacific and W1 Developments – Principal Tower
Cultivating an exemplary experience for our clients' customers
Explore
Apache - Present Made Eddington
Evidencing the demand for single family housing and BTR